<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>The North Face on BlueMax Media</title><link>https://www.bluemaxmedia.com/works/clients/the-north-face/</link><description>Recent content in The North Face on BlueMax Media</description><generator>Hugo</generator><language>en</language><atom:link href="https://www.bluemaxmedia.com/works/clients/the-north-face/index.xml" rel="self" type="application/rss+xml"/><item><title>Walk In The Park</title><link>https://www.bluemaxmedia.com/works/2021-walk-in-the-park/</link><pubDate>Tue, 26 Oct 2021 11:01:00 +0000</pubDate><guid>https://www.bluemaxmedia.com/works/2021-walk-in-the-park/</guid><description>&lt;p&gt;Human endurance is a powerful thing. Athletes have been testing the outer limits of performance and possibility time and time again. But what is the average human capable of when faced with their toughest challenge yet?&lt;/p&gt;</description></item><item><title>Versatile</title><link>https://www.bluemaxmedia.com/works/2021-versatile/</link><pubDate>Sun, 24 Oct 2021 11:01:00 +0000</pubDate><guid>https://www.bluemaxmedia.com/works/2021-versatile/</guid><description>&lt;p&gt;Both experts in their disciplines, Victor De Le Rue and Sam Anthamatten are always in search of fun and new adventures. As team athletes and freeriders, they’re redefining the way we move in the mountains. The goal is no longer just reaching a summit and descending -they now jump over crevasses, charge down steep slopes, climb ice walls to master them, and use their paragliders to overcome obstacles.&lt;/p&gt;</description></item></channel></rss>